Analytics & Reporting for Real Estate Professionals

In real estate, what gets measured gets improved. CRELE equips you with transparent, actionable analytics so you always know what’s working - and where to adjust. From website traffic to lead conversion rates, our reporting helps you make data-driven decisions that generate more sales and maximise your marketing ROI.

Why Analytics Matter in Real Estate

Many property businesses spend on marketing without knowing the true results. Our analytics show you exactly which channels, campaigns, and keywords deliver the best leads, so your budget works harder and smarter.

CRELE’s Real Estate Data Tracking Framework

Tracking Setup & Integration

  • Google Analytics 4 configuration
  • CRM and lead form tracking
  • Call tracking for property enquiries

KPI & Goal Definition

  • Agree clear business objectives (valuations, viewings, enquiries)
  • Custom dashboards for role-specific reporting (agents, developers, investors)

Performance Reporting

  • Monthly reports with key trends and insights
  • Breakdown of lead sources and conversion paths
  • Benchmarking against local market averages

Continuous Optimisation

  • Identify high-ROI marketing channels
  • Suggest adjustments for underperforming campaigns
  • Track progress over time with quarterly reviews

From Guesswork to Precision Marketing

Our clients see:

Magnifying glass with a star, representing a search or discovery.

Clear visibility of every lead source

Black bar chart showing upward trend.

Improved ROI from data-backed decisions

A black sprout growing from a dark brown mound of soil.

Faster adjustments to underperforming campaigns

Three people with a heart above them.

Better alignment between marketing spend and sales goals

Ready to Take Control of Your Marketing Performance?

With CRELE’s analytics and reporting, you’ll know exactly what drives your property business forward - and how to scale it.

Request a FREE audit:

Trusted by start-ups & growing businesses across the UK and Europe

Latest Blog Articles on Real Estate Digital Strategies

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The Power of Facebook Lead Forms for Real Estate Agencies

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Facebook Lead Forms are low-cost, high-volume - if done right. But most real estate agents fail because they underestimate the technical setup and follow-up process.
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