Career | Ervins Puksts

Work

Limassol, Cyprus (hybrid) · Jun 2026 to Oct 2026

Built AI agents for CMS updates, CRM record management and listings publication across the company website and property portals, replacing a manual process of hundreds of data-entry points per project and letting multiple launches run in parallel without extra headcount.
Structured lead routing, nurture sequences and pipeline stages, and defined lead qualification criteria with sales so marketing was measured on qualified enquiries and sales progression.
Introduced AI-assisted workflows for bilingual English and Russian ad copy, listing descriptions and campaign content, cutting production time per launch.
Built a company-wide task manager adopted across departments, replacing paid software and reducing subscription costs.
Managed a 6,000 EUR monthly advertising budget across Google Ads and Meta Ads, plus on-site SEO, and built consolidated reporting for senior stakeholders linking enquiry volume and quality to targeting and creative decisions.
Led launch execution for new developments: landing pages, promotional assets, paid distribution and timing, coordinating design and sales contributors against release dates.

Remote · Nov 2024 to Oct 2026

Built and ran a lead generation system for a UK property business (paid ads, landing pages, CRM lead routing), producing 60+ seller leads at a blended £11 cost per lead and a 25% uplift in conversion.
Built the CRM and acquisition setup (CRM, PPC and SEO) for a Cyprus-based international real estate agency, designed to handle 200 to 250 leads per month.
Built automated pipelines in Make.com and HubSpot connecting ad leads to instant follow-up, routing and tracking, with a clean handover between marketing and sales.
Planned and managed a 10-week paid campaign for an international events organiser in Poland, generating 1,033 registrations from €8,950 in media spend.
Tripled organic traffic and increased inbound leads by 60% for a Polish retail brand through search visibility work.
Built the studio's own client acquisition engine, including a no-code SEO audit lead magnet, automated lead capture and nurture, and multilingual outbound prospecting, and ran the full sales cycle from first contact to signed engagement.
Built and led a distributed team of contractor specialists in UX/UI, 3D, front-end development and marketing, using AI-assisted workflows, and managed client advertising budgets directly.

Remote · May 2024 to Jan 2025

Led the launch of a SaaS platform: positioning, campaign planning, and coordination of design and content contributors to a fixed release timeline.
Planned and ran acquisition campaigns across paid and organic channels, and built onboarding and retention flows to move new users from sign-up to active use.
Directed landing pages, campaign creative and product messaging, and tracked acquisition and engagement after launch to feed findings back into messaging.

Southampton, UK (hybrid) · Jan 2024 to Jan 2025

Planned and ran campaigns for multiple agency clients across paid social, search, email and web, from brief to launch.
Built and managed email campaigns and automated sequences for client audiences, covering segmentation, content and scheduling.
Designed campaign creative and landing pages, and reported performance to client stakeholders with recommendations on budget, targeting and creative.
Brought in new client accounts for the agency on a commission basis alongside core delivery work.

Remote · Dec 2023 to Apr 2025

Defined the product concept, target market and positioning against established stock libraries, focused on genuine, non-staged footage for brands and content creators.
Created the brand identity and designed the platform experience end to end, from browsing and search to checkout.
Set the content direction and library structure, shaping which footage the platform sourced and how it was categorised for discovery.
Led SEO for the platform, structuring pages and categories around the search terms buyers use to find stock footage.
Ran PR and outreach to build awareness with creators, brands and buyers.

Remote · Dec 2023 to Jan 2025

Delivered content and digital marketing across multiple client accounts, focused on SEO and organic visibility, while helping launch the agency.

Southampton, UK (hybrid) · Jul 2023 to Dec 2023

Designed and ran email campaigns and app push notifications, and produced and edited video and graphic content for social media and the web.
Ran content across TikTok and Instagram, and produced the brand's first trending content in a historically low-engagement sector.
Planned and conducted on-camera interviews, designed visual assets, email templates and web pages, and worked with the development team on website and app updates.

Southampton, UK · Dec 2021

Southampton, UK · Jul 2021 to Sep 2021

Southampton, UK · Apr 2017 to Oct 2021

UWBA (Hons) Digital Media Design: 3D Visualisation, Upper Second Class Honours (2:1), University of Winchester, United Kingdom
RTIT, Business and Maths, Richard Taunton Sixth Form College, Southampton, United Kingdom